Competing in the New World of Work - Keith Ferrazzi, Kian Gohar & Noel Weyrich
What if we told you the future of work isn’t coming—it’s already here?
In Competing in the New World of Work, bestselling author Keith Ferrazzi teams up with innovation experts Kian Gohar and Noel Weyrich to unveil the radical playbook leaders need now. Based on deep research, including interviews with over 2,000 executives across the globe, this book doesn’t just talk about change—it gives you the tools to lead it.
The central idea? Don’t go back. Go forward. Ferrazzi calls this mindset “radical adaptability”—a proactive, human-centred way of leading that thrives on uncertainty and constant evolution. Instead of clinging to old models, we’re invited to reimagine how we collaborate, plan, and grow.
Here are five standout strategies that make this book a mustread:
- Futureproof your mindset
Leaders who succeed today don’t chase certainty. They build adaptability into their culture. Think weekly learning loops, rapid feedback, and shifting from rigid annual plans to agile sprints. - Collaboration starts before the meeting
Gone are the days of meetings that waste time. The authors champion “prework” where alignment happens asynchronously—so the meeting becomes the stage for smart decisions, not slow discussions. - Resilience is a team sport
Emotional wellbeing isn’t a side issue—it’s the fuel. By embedding rituals like energy checkins and coelevation, teams create deeper trust and shared accountability. - Foresight is everyone’s job
From CEOs to interns, everyone is encouraged to scan the horizon for shifts and signals. Five-minute foresight prompts in team meetings help surface risks and opportunities before they hit. - Make agile your everyday rhythm
What worked in crisis can work in calm. Agile sprints, daily standups, and decentralised decisionmaking aren’t just for software teams. They help every team move faster and smarter.
This book isn’t theory-heavy. It’s action-focused. Each chapter delivers punchy tools, guiding questions, and real-world case studies to help you embed change straight away.
Whether you're leading hybrid teams, managing digital transformation, or simply wanting to work better, Competing in the New World of Work offers fresh insight and a practical roadmap.
Final word? If you’re ready to lead boldly, connect deeply, and adapt rapidly—this is your guide.